Omnify's Newsletter Archive.

January comes with new opportunities, but not without the stress of handling too much, too fast, and in too little time! Fitness studios need the right planning and resources to gear up for the New Year rush. This is the Ultimate Checklist for fitness businesses to win when they reopen next!

Holidays are the best time for businesses to utilize the ramped-up shopping spree of holiday shoppers and sell their services like hotcakes! Everyone loves a good discount, and everyone expects a seasonal deal.

New year resolutions, as cliché as they may sound, are not going away, anywhere, anytime soon! With these marketing strategies, businesses can take a step forward and gear up with seasonal promotional activities that give happy returns!

In a highly competitive marketplace, how do you make kids classes and activities fun and creative even during a winter break? Let’s not stop with the learning and think about innovative ways that sets you apart and helps you establish yourself effectively. We break this down for you with a step-by-step guide that will allow you to make kids activity fun during winters while reflecting your skills, knowledge, and personality, and inspire your students to learn and grow!‍

⚡Our Deal Scouts have searched high and wide to pick out the 🔥 best Black Friday deals to grow your business in 2021. Read on to check them out!

There’s a notion when it comes to teaching a language. It’s that one has to rote learn grammar points and make a vast vocabulary list. Sounds boring right? We’re here to show you how you can take an alternative way and make teaching a language fun!

With the huge shift in rethinking wellness as an intrinsic part of our daily living, it's time for health and wellness providers to find innovative ways to garner attention from everywhere. This blog on the latest Health and Wellness Trends will help businesses to improve their offerings and keep them a step ahead of any competition!

Teaching how to cook isn’t as complicated as it should be. But running your cooking class is a tad bit more complicated than you might’ve thought. And keeping your cooking class engaging is a very important step. Read how you can step up your game and make your cooking classes more engaging.‍

This article talks about the inevitable integration of educational technology into future learning environments as more educators recognize its practical value and the benefits it can bring. To be most relevant today, explore the latest edtech trends of 2022 that’s here to stay.

We are delighted to announce that Omnify has been recognised as a top player in not one, not two but NINE categories in the latest G2 Summer 2022 Report! The awards stand as a true testament to our devotion to serving our customers while we offer the best in the industry.

Summer is right around the corner, and your swim facility is in the spotlight! Prepare for your busiest season yet, and take your business to the next level. Keep up with the accelerated pace and make a lasting impression on the new clients to retain them well after the peak season.

As we get closer to Independence Day, it's time to deck up your swimming pool for the celebration ahead! Plan early this year with these 4th of July ideas and deliver a memorable experience to your members!

As the temperatures start dipping, pool facilities will decide to close down for the season. Maybe it’s not the favourite time for pool owners. However, pool closing time could be made worthwhile with planned maintenance and solid strategies. The above checklist will undoubtedly help you keep your pool facility in great shape throughout the year, so you are all braced up until the sun shines brighter!‍

If you want to lead a team of coaches who can get the most out of their classes, your plans will need to revolve around the strategies that will make your coaches more efficient and receptive to their students. Read on to know more!

A community asset as valuable as the neighborhood pool makes pool management a key role in managing a community. It depends on how a facility addresses and identifies the varied sets of risks and potential challenges in keeping all the visitors and members safe. Here are some of the common issues faced while managing a public or community pool and ways to manage them effectively.

In this article, we feature a comprehensive step-by-step guide designed to help small business owners build and grow their fitness and wellness businesses effectively.

In this article, we explore the latest best-practices being adopted by swim clubs and swim schools as they expand their programs and attract the best athletes from across the country.

If swim facilities are to expand their member base and enhance the experience, they will first need to understand the latest trends influencing the world of aquatic sports. In this article, we will explore the swim facility trends that are emerging today in order to prepare for a better tomorrow.

There are multiple maintenance-related challenges for any fitness center, which have only grown in significance following the COVID-19 pandemic. In this article, we explore some of the leading maintenance challenges facing fitness centers today and their respective solutions.

This article brings some exciting and easy tips for online instructors and educators on promoting online training courses and other online courses with certificates. Learn how these tips will incredibly help in improving your marketing strategy to gain more students.

Summer camps are an integral part of one's childhood - a time spent building life skills during the most formative years of their life. Make sure you organize a successful summer camp this season with our list of engaging activities that will help children learn and grow over the holidays!

Email marketing retained its fame because of its low cost, effectiveness, and simplicity. In fact, 4 out of 5 promoters would use email marketing than social media. But, how can you measure the success of your email marketing campaign?

As powerful as it feels to be one’s own boss, solopreneurship comes with its own challenges. The ability to strategize, ideate, and build a brand in a competitive market require expert multitasking prowess. Read to know a few of the common challenges faced by a solopreneur and tops tips to win big with a small business.

The California Park and Recreation Society turned 75 this year and we had the opportunity to celebrate their achievements at their annual Conference & Expo in Sacramento. Read on to know more about our experience!

Looking for an efficient way to deliver your integrative health services online? This Omnify article discusses the reasons why you should incorporate web-based technologies into your practice.

Today, aquatic sports have diversified and reached new highs across the world. To understand the evolution of aquatic sports over the years and the impact it continues to have on communities, we decided to borrow some wisdom from the former Vice President of FINA, Dale Neuburger, in an exclusive interview with Omnify!

Creating an awesome online course is one of the best ways you can use your skills and knowledge to help people around you. But in a highly competitive marketplace, how do you create an online course that sets you apart and helps you establish yourself effectively? We break this down for you with a step-by-step guide that will allow you to create a course that reflects your skills, knowledge, and personality, so you can share your learnings with the world and inspire your students to learn and grow!

Coming up with successful lead generation strategies can be one of the toughest things in the business. If applied effectively, video marketing can function as an advanced lead generation tool that raises your conversion rate through meaningful relationships based on trust. Find out how you can maximize lead generation with this guide to smart video marketing.

In a world dominated by lockdowns and quarantines, schools and other institutions have made various Youtube channels to keep their members engaged and active in the comfort of their homes. Read our full blog now to find out how your music school can leverage YouTube and video production effectively.

The customer experience journey begins when they first contact your business, whether through a website, a reference, or an advertisement. As a business, you must take every precaution to ensure a positive customer service experience. Here is a list of tactics firms can use to achieve the best results.

The nonprofit sector goes through many pain points. Most of the issues directly or indirectly hamper sustainability and scaling. Read this blog to learn how you could make your nonprofit organization sustainable in this competitive world.

For every business, an email database of people who signed up for a newsletter or discount notifications, current or churned customers, and so on is a valuable collection of people with some kind of interest in your products or services. Read how these four ways can help you leverage your current email database and transform them into a source of conversions for your business.

Black Friday may be the ideal marketing holiday for product-based businesses, but it’s also the perfect opportunity for fitness and wellness businesses to cash in on the post-Thanksgiving fitness rush. Read the full blog to know how your studio can make the most of Black Friday and Cyber Monday in 2021!

With a shopping holiday that starts right after Thanksgiving, you can leverage the rush from Black Friday and Cyber Monday, with Small Business Saturday tucked in between to give you four golden days to maximize sign-ups on your booking website! Read our full blog to know how you can maximize your holiday sales in 2021.

This comprehensive guide gives you 13 ways to get started on your journey to driving sales with a solid conversion rate optimization (CRO) strategy supporting your marketing and branding exercises.

With an active monthly user base of 2.85 billion, Facebook stands out from the rest of the social media platforms. With such an enormous audience base, your business can attract leads rapidly through Facebook alone! This is why we’ve picked out the most effective Facebook Marketing strategies that can consolidate your target audience and maximize ad conversions for your business. Read on to know more!

The fitness landscape is continuously evolving. At a time when the market size of pilates is on the rise, it is only wise for pilates businesses to gear up and adapt in every possible way, keep an eye on the upcoming trends and best practices to best survive and shine among competitors. Read this blog to find out how a few smart tips can help upgrade your pilates studio business.

With an ever-increasing need for RV park owners and campground managers to stay on top of their game and create the best amenity experience for guests, find out how these 7 steps can help RV parks manage campground amenities in 2022.

As a seasonal activity, ice skating is in demand during the winter, while facility managers need to maintain the rinks without seeing much activity during the rest of the year. In such an environment, it is important to recognize the areas where ice rinks can continue to add value out of season. Read our blog to find out how ice rinks can generate healthy revenue all year long with the right planning and execution!

Nowadays, with so many associations and organizations around, membership priorities have changed. How would you like to learn that focusing on your existing members will provide higher efficiency than acquiring new ones? Read on to find out how member retention is a more effective strategy for your business than acquisition and learn how you can boost retention at your association!

Most sports facilities face operational challenges that keep managers on their toes as they try to address them effectively. To run a successful sports facility, managers will need to look at these challenges with a more strategic lens and follow the recommended steps to improve sports facility management. Read on to find out!

We are celebrating 5 wonderful years as a company this month! But, more importantly, we are also celebrating what we have learned, the people we have worked with, and the potential that we see for the next 5 in our journey. Here are the 5 things that we would like to celebrate with you on our 5th anniversary!

With the right tools and technology, you can automate key operations in your business and do more with less capital and in less time to optimize your growth! Here are 6 business tools and technologies that all small business entrepreneurs should invest in today.

Today, Instagram has an advertising audience of more than 1.16 billion people, offering you a platform with exponential reach. As you establish your Instagram presence, there are a few things you need to get right if you hope to attract a more extensive following and build their relationships with your brand. Read on to find out!

Taking your business online may seem like an easy enough task, to begin with, but the challenge lies in maximizing your sales online. Read on to find out how a simple iframe widget can make bookings a breeze on your website and help you grow your business!

You’ve been running your business for a while now. You have a healthy base of regular customers who love what you do. But for some reason, you’re just not getting enough new customers from online channels. So, how do you boost your online visibility effectively? Read on to find out!

Park and recreation professionals conduct a number of programs and activities around the year that are designed to help you improve your lifestyle and consequently your health and well-being. Here are just some of the ways in which they contribute to our lives.

Parks, green spaces, and recreation draw attention to the importance of maintaining a healthy, wholesome, and quality life day in and day out. Here are 7 benefits of Parks and recreation that include the promotion of the health and well-being of an individual, a community, our economy, and the environment.

You have been running your yoga business for a while now. You have more than a few regular clients, you have fairly structured operations, and you can sense the potential to grow your yoga studio, but you’re not sure where to begin. Don’t stress, we have prepared this step-by-step guide to help you do just that. Read on to find out!

Whether launching a new business or looking to revamp for relevance, an effective branding strategy gives you an immediate edge in a hyper-competitive market. This article brings a few branding tips to make sure that your small business stands out. Check it out!

As fitness and recreation trends are continuously evolving around the globe, this article draws a sketch of the top emerging trends in the parks and recreation segment for the year 2022 and beyond. It is an attempt to indicate new and standard practices that could be adopted by the community at large to effectively use parks and recreation spaces for holistic wellbeing.

While America is still on its way to being fully vaccinated, it would be safe for your pool to function at a limited capacity. But with more people eager to step out of their homes and head for a swim, it can be difficult to manage an ever-growing waitlist! Here’s how you can cut through the clutter and set up a convenient waitlist management process for your pool.

Adopting facility management software could make life a whole lot easier for your community. But what value does this digital solution add that you weren't able to create on your own? Here are just a few ways in which automating your facility management can help you and your community.

The longest day of the year is back again, stretching gracefully and giving all of us an opportunity to learn something new about the practice we love. Give your clients a memorable experience with yoga themes for your class. Take inspiration from these unique yoga class themes and guide your community towards greater well-being.

The summer sun is bearing down and pool season has arrived! The ongoing vaccination drive may be mitigating risks, but the safety of your members still needs to be prioritized until everybody is vaccinated. Here's how you can create a better experience at your swimming pool without compromising on safety.

Want to enhance your workout gym or fitness studio's engagement with clients and followers through fitness videos? Focus on creating a variety of content, affiliate marketing techniques, and more. Read this article to learn how to effectively use Youtube for marketing your fitness studios.

As swimming pool staff and managers gear up to welcome visitors again after a difficult year, there’s a lot to be conscious of! Take a look at our pool industry trends report for 2021 to know what to expect during the season ahead.

Learn how your fitness studio can use the right hashtags strategy on social media platforms to generate the right leads, feature amongst competitors, and grab curious eyeballs.

Today, your fitness studio needs the numbers. You need the community to come together and help your business. This means every member of the community has a role to play, however small it may be. Here are just a few ways in which your community can help you out!

With pool season around the corner, it is important to ensure a safe reopening in this new normal. Catch experts at Omnify discuss the best ways to reopen your pool this summer using Pool Reservation Software.

Learn how to leverage the power of automated payments through Paypal and Stripe to help take your business to the next level with Omnify's take on the benefits of streamlining online payments.

While fitness studios work for the good health of the community, a solid content marketing strategy is vital for the good health of a fitness business. Read this article to know how these steps can up your game in the fitness industry.

The challenges that facility management face during the pandemic are endless, with the new set of guidelines and yet, having to provide an enjoyable experience to members. Experts at Omnify discuss the best practices to run your facility amidst COVID-19.

What are the new trends you need to hop on for your Yoga Studio? With ever-changing trends, choosing the right one for your business can be a challenge. This article will give you seven tips on how to re-shape your Yoga classes.

With May being Mental Health Awareness Month, we decided to brush up on our understanding and knowledge of the topic. In this blog, we take a closer look at how fitness studios and trainers help their clients improve their mental wellbeing along with their physical health. Read on to find out more!

Keeping small businesses in mind, this article provides deep insight on what is email automation, why is it one of the important toolkits for efficient business operations and improved customer experience, and how a reservation system like Omnify can help businesses streamline workflow and team communication with its amazing auto-email feature.

Are you looking for ways to increase the number of leads for your fitness studio? While studios are reopening, ensuring a strong online presence will help you in getting more leads. Omnify brings you six tips on how you can increase your online leads.

With pool season around the corner, it is imperative to ensure a safe reopening in this new normal. Catch experts at Omnify discuss the best ways to reopen your pool this summer using Pool Reservation Software.

Looking forward to reopening your onsite business in the New Normal? With capacity management and safety precautions, your business can attain its growth like never before. Omnify brings you safety tips to consider before reopening your business onsite.

As swimming pools are all set to reopen this summer 2021, Omnify provides a Checklist of must-haves and must-dos to help pool facilities breeze through the New Normal.

While the vaccination numbers may be rising, pool facilities may still need to ensure regular sanitization to protect staff and members. The best way to do this? Effective swimming pool reservation and scheduling with enough time for sanitization! Here’s how you can optimize your scheduling and ensure a safe swimming experience for your members!

With so many options online, the services that you provide in your business should stand out. Packages, on one hand, allow customers to take a peek and explore more options within your business and on the other hand, help your business grow. Learn how to encourage customers in trying or exploring Packages.

As swimming pools are finally set to reopen this summer, Omnify shares how a robust pool reservation software helps swim clubs, swim schools, etc to streamline bookings and scheduling, maintain social distancing, manage members and reduce overall chaos in their day-to-day operations.

As swimming pools are all set to open this summer. Omnify shares a few easy marketing tricks such as demographic analysis, content creation, USP, infrastructure, and ease of bookings to attract new visitors to your pools and retain old ones.

While we can always maintain a decent fitness level on our own, a certified personal trainer can guide their clients through a fitness program customized to suit their abilities and help them successfully achieve peak fitness. That’s why we love personal fitness trainers

With summer upon us, swimming pools are gearing up to open their facilities. But after a difficult year, it can be a challenge to draw large numbers. This is why you turn to members who will stick with your facility and make up any shortfall. Here’s how you can attract new members to your pool this summer!

Introducing the new Omnify👋 We have a brand new look- while keeping the essence of Omnify intact. Change is inevitable and stagnancy is scary. So we finally took the plunge and went to the drawing board to design our new brand. Our new logo is clean and it reflects our vision as a company.

Omnify's special edition blog on International Women's Day 2022 celebrates female leadership in business. These impeccable women sought to take the more challenging road of building their own business despite many odds to create a balanced world because they believe in Gender Equality Today for a Sustainable Tomorrow

Business process automation lies at the heart of innovation over the next decade, which is why it’s best to automate your business at the earliest. Omnify’s Zapier integration will help you automate key processes and streamline your operations for maximum efficiency. Read on to learn more about how you can do this!

Whether you run a fitness studio or a pool facility, your members are always likely to injure themselves and your business bears the risk of liability. Find out how getting your members to sign a liability waiver before booking a service can mitigate that risk for your business.

Promotion is a key tactic to increase your business's visibility and sales. Omnify reservation platform helps to customize your business website with smart features. This blog tells you how you can add simple features like Logo URL and SEO settings for enhanced and easy search optimization.

Comprehensive marketing campaigns have become more accessible to businesses ever since social media started gaining prominence. Today, every social media platform makes a difference to your growth, which is why we’re here to help! Read on to find out how Omnify can boost social media presence for your business.

Having a visually appealing logo for your fitness company is your first step to creating your brand identity. BrandCrowd, the world's leading marketplace for premium logo template design shares this guest article with Omnify on why it is important to have a great logo.

SerenaFit is a virtual fitness success story. Part 4 gives away a few extra SerenaFit Pro-tips for running a successful fitness studio and thriving in the fitness business, not just surviving.

Find out how you can improve your virtual fitness business and achieve success just like super trainer Serena Scanzillo! In this four-part conversation with Omnify, Serena shares how she went about building brand SerenaFit from scratch and the challenges she overcame along the way.

SerenaFit is a success story of virtual fitness. Part 3 talks about the demands of virtual training, which is different from the in-person gym experience. Serena also shares a few tips for virtual fitness studios to quickly adapt to the transition online and up their game.

As the New Normal demands for virtual fitness, for small studios, this shift is a challenge. SerenaFit is a success story of taking fitness anywhere in the world. Part 1 talks about how the journey started.

SerenaFit is a success story of virtual fitness. Part 2 talks about the journey, travel and learning experiences, and the hard work towards building the brand. SerenaFit was also revamped to adapt to the transition online.

As virtual fitness becomes the New normal, fitness studios are offering inclusive programs for all age-groups. Engaging kids in virtual fitness is essential yet challenging. Omnify gives ways to get creative and make virtual fitness for kids more exciting and engaging.

Fitness studios and personal trainers may have moved quickly to train their clients through virtual workouts last year, but now it’s time to upgrade your online training programs! From setting up comprehensive fitness programs to creating trendy challenges, here are 5 things you can do to grow your fitness business online.

As fitness studios adapted to reality during the pandemic, virtual fitness classes came to the rescue. Now, even as people are out and about, it looks like virtual classes continue to be a preferred choice for many. So how can you improve your virtual fitness experience moving forward? Read on to find out!

Omnify announces the winning of 12 G2 Awards for Summer 2020 (both SMB AND mid-market) 

As the world gears up for the World Wellness Weekend 2020 on 19-20 September, Omnify too joins this movement in support of wellness.

Gyms and fitness studios have reopened in the US with COVID-19 preparedness. Know about the many advantages of gym workouts. Read the Advantages of working out at the Gym.

Gyms in the U.S. will look very different this season. All fitness studios must-have a COVID-19 Preparedness Plan before opening. Read How you can use Omnify to open gyms safely.

Gyms in the U.S. will look very different this summer. All fitness studios must-have a COVID-19 Preparedness Plan before opening. Use Omnify for the safe reopening of gyms. Read Gym owner's guide to reopen safely.

With vaccinations covering a little over 50% of American adults today, the risk of spreading the novel coronavirus may be going down, but safety still needs to be prioritized at your gym until everybody is vaccinated. Here’s how you can open your fitness studio safely this year.

As you go out for a swim, you’re not just lounging or cooling off. Swimming has a number of benefits that you’d be surprised to know about! Here are seven benefits of swimming you can share with your friends the next time you go to the pool.

Public pools in the U.S. will look very different this summer. All public swimming pools must have a COVID-19 Preparedness Plan before opening. Read How you can use Omnify to open pools safely.

Public pools in the U.S. will look very different this summer. It is important to follow preventive guidelines while using public swimming pools. Read Pool-time this Summer: Tips to adapt to the ‘New-Normal’